Leadership changes at Long & Foster lead to a string of promotions


Dawn Bradley and Brian Haug pictured in 2019. Bradley is succeeding Haug as Long & Foster’s senior vice president for the region. (BizSense file)

After four years at the helm of its regional operations, the local head of Long & Foster Real Estate is returning to the sister company from which he was recruited, resulting in a string of leadership changes within the brokerage.

Brian Haug is rejoining Prosperity Home Mortgage, the Long & Foster affiliate he left in 2017 to become the brokerage’s lead regional executive. His new role as a senior vice president with Prosperity will see Haug managing the mortgage company’s sales in the same areas of Virginia he oversaw for Long & Foster.

While technically separate companies, Long & Foster and Prosperity co-exist under parent company HomeServices of America, an affiliate of Warren Buffet’s Berkshire Hathaway that acquired the firms in 2017. Of Long & Foster’s 200-plus sales offices companywide, Haug said almost all of them have a Prosperity loan officer based on site.

Having himself started out as a mortgage loan officer in Long & Foster’s Midlothian office, Haug said, “I feel like I never really left.”

Promoted to succeed Haug is Dawn Bradley, who had been managing broker of Long & Foster’s Grove and Stony Point offices. She assumes Haug’s previous role of senior regional VP, overseeing Long & Foster’s operations in and around Richmond, Charlottesville and Hampton Roads.

Beth Dalton

Taking Bradley’s place is Beth Dalton, managing broker of Long & Foster’s Tuckahoe and CenterPointe branches, which she’ll continue to lead in addition to Grove and Stony Point.

Haug, who worked at Prosperity for nearly 13 years before moving to Long & Foster, said the mortgage firm needed additional leadership following years of growth since HomeServices expanded it nationally. In that time, he said Prosperity has grown from $3 billion in loan volume to $15 billion, requiring an enlargement of its executive team.

“They needed more leadership on the mortgage side to come in and help with that growth,” Haug said. “I came from the mortgage side, and it was an opportunity to go back and lead that division.”

While he’ll report to Prosperity’s headquarters in Northern Virginia, Haug said he’ll remain based in Richmond.

Gary Scott, president of Long & Foster’s general brokerage, said the opening resulted from a retirement last year that presented an opportunity to promote from within.

Of the other promotions that resulted, Scott added: “It was an alignment that one probably couldn’t have planned out any better. When four people within our organization get an opportunity for upward professional mobility, I put that in the win column.”

The fourth promotion was Bobbie Holman, who was named regional manager for Southwest Virginia — a region that had previously fallen under Haug….



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